PREVIOUSLY RECORDED WEBINARS
View past webinars on-demand
PREVIOUSLY RECORDED
Marketing insights for event businesses:
Low-cost, proven strategies from experts
Need an affordable, realistic, effective strategy for marketing your event business? Look no further!
In this 1-hour webinar, event business experts Sarah Boucher and Pam Evans will share their insights for creating a doable marketing strategy that sets your business up for primary (without adding to your stress).
In this webinar, we'll discuss:
- Evaluating your resources: How to make the most of your time, budget and energy
- Content marketing: Which types of content give you the biggest bang for your buck
- Paid advertising: Know which marketing channels to spend money on (and avoid waste)
- Generational marketing: Expand your messaging to appeal to the next generation of event clients
- Marketing strategy optimization: Milking your content for all it's worth with multi-channel marketing
PREVIOUSLY RECORDED
Payment processing decoded:
Your path to more event revenue
Get ready to boost your event revenue by transforming your payment processing into a profit center.
In this 1-hour webinar, payments guru Jean Boling and industry expert Jess Caudill will share insider insights to demystify payment processing ... and deliver proven strategies on how to turn payment processing into a revenue generator!
In this webinar, we'll discuss:
- Rates and Fees: Know what rates you're really getting and understand the hidden costs impacting your bottom line.
- Multiple Payment Options: See why offering diverse payment types is a win-win for you and your clients.
- Consistent Revenue Growth: Why electronic/cashless payments are a key to business growth and steady cash flow.
- Payment Fraud and Chargebacks: Master fraud prevention and effectively handle chargebacks to safeguard your business.